A woman in profile against a black wall, a huge halo of copper-auburn textured hair streaming behind her, a gold earring catching the light

Gloss care · from a salon in Verona

Hair that
holds the light.

Shop the collection
New this seasonLustro Gloss Elixir · from €34
Straight✦Wavy✦Curly✦Coily✦Fine✦Thick✦Colour-treated✦
Adaeze Okafor in profile, a full head of glossy dark curls lit warm against an umber wall
“My curls have never caught the light like this — and I did it at my own sink.”
Adaeze Okafor · Milan · type 3C curls, on the Gloss Ritual since March

How gloss is made

Light needs a
smooth surface.

A woman with long red hair in a dark room, one hand lifting a lock away from her templeCopper strands backlit in amber light against black, every hair edged in goldLong, glossy brown hair falling over one shoulder as a woman looks down in warm low light
I · Cleanse

Lift the film, keep the oils

Dullness is mostly residue: hard water, silicones, the last week of styling. Seta Cleanse lifts it with a rice-amino lather that leaves the hair’s own lipids where they belong.

II · Smooth

Lay every scale flat

A raised cuticle scatters light like frosted glass. Latte Velluto and the Lacca Profonda mask close it from root to tip, so each strand becomes a tiny, even mirror.

III · Seal

Finish with liquid gold

Two drops of Lustro Gloss Elixir, warmed between the palms and pressed through damp lengths, hold that smoothness for days. Nothing greasy, nothing heavy — just reflection.

Meet the Elixir →

The collection

Everything from the trolley,
bottled.

Cleanse, condition, treat, seal. Most people begin with the elixir, the mask and the set that holds them both.

Lacca Profonda gloss mask, a black jar with a gold lid, beside two bottles on blackLacca Profonda · €38
The Gloss Ritual set: the mask jar, the elixir dropper and the cleanse bottle on blackThe Gloss Ritual · €96
See all eight formulas →
Long, glossy dark curls falling past a woman's shoulders against a deep umber background
Soft brown waves moving across a woman's face in low warm light

Every texture has
its own gloss.

A coil needs moisture sealed in; a fine straight lock needs weightless slip. Tell the hair finder your curl pattern, thickness and the one thing you would change, and our colourists answer with three steps and a price.

Find your regimen →

A letter from the chair

“Shine is not a finish. It is what healthy hair does in good light.”

For nineteen years I glossed hair one client at a time on Via Sottoriva. Lustrare is everything I reach for on the trolley, made so that you can repeat it at home between visits — the same formulas, the same order, the same patience.

Ottavia Ferrandi

Colourist and founder, Verona

Ottavia Ferrandi, colourist and founder, dark curls lit like an old painting

The salon, Verona

Sit in the gloss chair.

Seventy minutes with one of our colourists: a diagnosis of your hair under daylight lamps, the full ritual, and a written regimen to take home. €85, redeemable against products on the day.

Book a gloss ritual

Tuesday to Friday,
ten till seven.

Via Sottoriva 14 · under the arcades by the Adige

The complete Lustrare regimen lined up in black and gold on a black surface